The Good At Marketing small business marketing program combines SEO, Google Ads and local search work into one monthly plan for local service businesses in South Florida and in similar markets across the United States. From our base in Boynton Beach, we price it at $2,000 to $5,000 a month, plus ad spend paid to Google. Each piece is one of the single services on our pricing page.
Key takeaways
- What it is: one monthly plan that bundles SEO, Business Profile management, Google Ads and other services we also sell separately.
- What it costs: $2,000 to $5,000 a month for a local business, plus ad spend paid to Google.
- Who does the work: our team, with a named owner for SEO, for the site, and for content and paid media.
- How you see results: a live dashboard, a monthly call and a written report.
- Who it is not for: anyone who wants a guaranteed ranking, or whose budget is well under $2,000 a month.
What the small business marketing program is
The program is a bundle. A local business that needs more than one channel can buy SEO, Business Profile management and Google Ads management one at a time, or it can have us scope them as a single plan with one monthly fee and one report. The services inside the plan are the same ones we sell on their own, at the prices published on the pricing page.
Good At Marketing has been based in Boynton Beach since July 2017. We built the program for local businesses that need several marketing services and have no in-house marketing department. The program runs month to month.
Who the program is for
The program suits local service businesses that win customers from people searching in their area. Examples include home service companies and senior care communities. Their buyers search on Google and check the map listings and reviews. Some buyers also ask an AI tool to recommend a local business. Firms that sell expertise are covered on our professional services marketing page.
Our home market is Palm Beach County, and we work with businesses across South Florida and in markets of similar size across the United States. Florida has about 3.5 million small businesses, which the SBA Office of Advocacy’s 2025 state profile puts at 99.8% of the state’s firms. Rankings and reviews matter when customers compare nearby businesses, and many of those firms compete for the same local searches.
You are a good fit if:
- Your customers live within driving distance, or you serve a defined list of cities.
- A new customer is worth enough to justify $2,000 or more a month in marketing.
- You can answer leads quickly, or you want us to set up an AI form reply that answers them for you.
- You want the same team managing your SEO and your Google Ads.
What the program includes
The table lists every service that can go into the plan. We choose the rows with you, and the last column shows what each service costs when bought alone. Our SEO page and Google Ads page describe the two largest rows in detail.
| Part of the plan | What happens each month | Price on its own |
|---|---|---|
| Google Business Profile and local search | Reviews and posts, plus citations and map pack tracking in the cities you serve. | $450 to $650 a month |
| SEO | Technical fixes, pages we write or update, and link and citation work. | $1,000 to $1,600 a month, up to about $3,500 in competitive markets |
| AEO and AI visibility | Work to get your business named in AI answers, sold alongside SEO. | $950 to $2,000 a month |
| Google Ads management | Campaign setup, bidding, search term cleanup and conversion tracking. | $600 to $1,000 a month plus ad spend |
| Local Services Ads management | Management of pay-per-lead placements for trades and professional services. | $200 to $1,000 a month plus Google’s per-lead charge |
| Content marketing | Service pages, blog posts and landing pages that support the rankings. | See the content page |
| Email marketing | Newsletters and automated emails to your existing customers. | $550 to $1,000 a month |
| Social media | Posting and paid social where your buyers spend time. | $550 to $1,000 a month |
| AI form reply | Instant replies to new leads from your website form. | $250 to $400 a month |
| Website design and development | Fixes and builds when the site holds back the other channels. | See the website page |
A plan built from several of these rows comes from their published prices. SEO, Business Profile management and Google Ads management together sit inside the $2,000 to $5,000 range before ad spend. Adding AEO, email or social raises the monthly fee toward the top of that range, and so does a competitive market.
What moves the price
Three things move the number. The first is competition, because ranking a South Florida attorney costs more than ranking a niche B2B manufacturer. The second is scope, since one channel costs less than running SEO and paid ads together. The third is what a customer is worth in your market, which sets how much a business can justify spending.
Ad spend is separate in every plan. The money you spend on ads goes to Google, and Google’s per-lead charge on Local Services Ads also sits outside our fee. The pricing page lists every service in one table, so you can compare the program with buying each piece alone.
When one service is enough
A single service is the right start when one channel is the whole problem. A business that only needs to show up in the map pack can begin with Business Profile management at $450 to $650 a month. A business with a site that already converts can buy SEO alone, at $1,000 to $1,600 a month. A business that needs leads sooner can start with Google Ads management at $600 to $1,000 a month plus ad spend.
The program makes sense when two or more of those channels have to work together. Ads and SEO share keywords and landing pages, and the Business Profile feeds both. One team running all three means one set of priorities and one report, which is the reason the bundle exists.
What a month looks like
Each month, the work divides by person. Our founder, Donnie Strompf, sets the SEO priorities and checks the work, and our team fixes what the site needs, writes pages and runs your ads. You know who to ask about a ranking, a page or an ad, and you can meet with us by Google Meet or Zoom.
Paid search can send clicks as soon as a campaign launches. Rankings and the map pack take longer, and nobody controls how long. If anyone promises page 1 in 30 days for SEO, they’re lying. We guarantee no ranking.
Reporting
Every plan comes with a live dashboard, a monthly call and a written report. You can check the dashboard between calls, and the call and the report cover what we did and what it produced.
For more reading before you decide, see our marketing guides and research.
Local search in Palm Beach County
We work from Boynton Beach, so Palm Beach County is the market we know best. Local rankings lean on different signals than national ones, and the Business Profile row in the table above is where that work sits. Our page on SEO in Boynton Beach covers the home market, and the service areas page lists the other cities we serve. For the statewide picture, see SEO in Florida.
Results from our client portfolio
When someone asks ChatGPT who to call, the business it names is the one that gets searched next. We do AI visibility alongside SEO, never instead of it.
One local example comes from Komba Jiu Jitsu in Sunrise, Florida. On October 15, 2026, Komba was the first recommendation on ChatGPT and Perplexity for a beginner looking for a jiu jitsu academy near Sunrise or Plantation, and second on Gemini for the best gym in Sunrise. That is a snapshot from one day, and answers from AI tools change from one day to the next.
Who the program is not for
The program does not suit a business with a budget well under $2,000 a month, and for that case we would start with one service, usually Business Profile management at $450 to $650 a month. It also does not suit anyone who wants a guaranteed ranking, a one-time project or a campaign with a fixed end date.
National ecommerce and private aviation brands need a larger program, with ranges on the pricing page. A business that cannot take calls or answer leads will waste the traffic we send. Where buyers drop out is covered in our post on marketing funnel optimization.
Related
- How much does digital marketing cost for a small business?
- How to choose an SEO company
- In-house marketer vs freelancer vs agency
- Digital marketing agency in Boynton Beach
- Glossary: Retainer
Next step
The free AI-visibility audit comes first, then a 15-minute call. Get your free AI-visibility audit or Book a 15-minute call. The audit shows where your business appears in AI answers today, and the call covers which services belong in your plan.
FAQ
How much does a small business marketing program cost?
A local full-service program runs $2,000 to $5,000 a month. The final number depends on how many services you use and how competitive your market is. For comparison, SEO.com’s 2026 cost guide lists SEO retainers alone at $1,500 to $5,000 a month. Ad spend is paid to Google on top.
What is included in the program each month?
You get the services in your agreed mix, typically SEO, Business Profile management and Google Ads management, with content, email or AEO added where they fit. Reporting comes with the plan. The table above shows every service and what it costs when bought alone.
Is it cheaper than buying each service separately?
The program uses the same services at their published prices, so the value comes from having one plan, one team and one report. Compare the fee you are quoted with the single-service prices on the pricing page before you decide.
How long does it take to see results?
Google Ads can produce clicks within days of launch, and leads depend on the offer and the landing page. Rankings and the map pack move over months, and the pace depends on your market and your site. We commit to the work and the reporting, and no one should promise a ranking date.
Do I need SEO if my business is mostly local?
Local SEO covers your Business Profile and reviews, plus the consistency of your listings across the web. SEO on your own website pages brings in searches that the map listings never reach. The right balance depends on your market, and sometimes Business Profile work alone is enough.
Do I need a new website before we start?
Sometimes. A slow site, a site that breaks on phones or a contact form that fails will limit every other channel. Our website development page describes what we build and fix, and a short call is the quickest way to tell which one your site needs.
Can I start with one service and add more later?
Yes, and for many businesses that is the sensible order. A local business can begin with Business Profile management at $450 to $650 a month, then add SEO or Google Ads when the budget allows. Added services then fold into the same plan.
Does my ad budget count toward the monthly fee?
No. The money you spend on ads goes straight to Google, and our management fee sits on top of it. Local Services Ads work the same way, with Google’s per-lead charge billed separately from our $200 to $1,000 a month for management.
What reporting do I get?
You get a live dashboard plus a monthly call and written report. Whichever agency you hire, ask it to report leads and calls as well as rankings, to name the work it completed each month, and to give you access to the data behind the report.