Win page one where the yachts dock: Fort Lauderdale.
Nearly two million people live in Broward County, and its search results are the most contested of any Florida market we serve. Good At Marketing has proof it can win here: XO, a private-jet brand rooted in Fort Lauderdale, reached position 1 for “private jet” during our engagement. We run Broward campaigns from Boynton Beach, 45 minutes up I-95, built for how this metro actually buys.
SEO in Fort Lauderdale is the work of earning a Broward County business a spot in Google’s organic results and map pack. The competition is metro-grade: marine, legal, hospitality, and medical firms all fight for the same page one. A serious program combines technical health, neighborhood-level content, review velocity, and disciplined Google Business Profile management. See our SEO services and pricing pages for what the work covers and what it costs.
Why SEO matters in Fort Lauderdale.
Fort Lauderdale is the seat of Broward County, nearly two million people packed into 31 municipalities between the Everglades and the Atlantic. The canal grid behind the Venice of America nickname feeds a marine economy the Greater Fort Lauderdale Alliance values at nine billion dollars, crowned each fall when the Fort Lauderdale International Boat Show at Bahia Mar stages the world’s largest in-water show. Refit yards line Marina Mile on SR 84, Port Everglades turns over cruise ships and cargo, and Fort Lauderdale-Hollywood International Airport plus a downtown Brightline station move the visitors. AutoNation keeps its Fortune 500 headquarters here, Broward Health Medical Center and Holy Cross Health anchor the hospitals, and apartment towers keep rising through Flagler Village while Las Olas Boulevard remains the storefront of the city.
Three dynamics set Fort Lauderdale SEO apart:
You compete with aggregators, not neighbors
Page one for Broward service terms is held by Yelp, Thumbtack, Angi, franchise chains, and agencies with real budgets. A Fort Lauderdale law firm or contractor is not out-ranking the shop next door; it is out-ranking venture-funded directories. That fight takes technical depth, authority links, and patience, and it is the fight our XO engagement was won in.
Five days that move a billion-dollar market
Every fall the Fort Lauderdale International Boat Show pulls over 100,000 attendees and exhibitors from more than 50 countries to Bahia Mar. Brokerages, refit yards, provisioners, crew agencies, charters, and hotels all feel the surge, and international buyers keep searching Fort Lauderdale marine terms year-round. Rankings finished by summer collect the whole wave.
Thirty-one cities, one customer pool
Broward is 31 municipalities pressed together, and the map pack changes from Las Olas to Coral Ridge to Wilton Manors to Plantation. A single homepage cannot rank across that grid. We build neighborhood and suburb pages, tuned profiles, and steady review flows so each pocket treats you as its own local option.
Meet the SEO mind ranking Florida businesses since 2008.
Donnie Strompf
Born in Amsterdam. Built his first national #1 ranking for MBMI Metal Buildings in 2009, taking them to the top of Google for “Steel Buildings” and “Metal Buildings” in 16 months. Sharpened his craft at PMPMG (digital arm of Morgan & Morgan), led teams at Shark Bite SEO, and founded Good At Marketing in Palm Beach County in July 2017. Lives in Boynton Beach, 45 minutes up I-95 from Las Olas, and also runs Rapid SEO Host and Asset Linkable.
“Local SEO isn’t about gaming Google, it’s about being the most useful, most credible, most clearly relevant result for the person searching in your city. Everything we ship is built around that one idea.”
An SEO program built around how Fort Lauderdale actually searches.
Click any tab to see the monthly deliverables. Each line item ties back to a Broward zip code, a named competitor, or a search term you want to own.
Local SEO for Fort Lauderdale
Your business should surface in the map pack everywhere it serves, whether the customer searches from a condo on Galt Ocean Mile, an office off Las Olas, or a warehouse near Port Everglades.
- Google Business Profile optimization
- Citation cleanup across 60+ directories
- Geo-targeted landing pages by zip
- Review generation system
- Local schema & NAP consistency
- Competitor map-pack analysis
On-page optimization
Every page on your site rebuilt around the queries Broward locals, seasonal residents, and boat-show visitors actually type, with the structure Google rewards.
- Title & meta rewrites
- Internal linking architecture
- Header hierarchy audit
- Image alt + compression
- Schema markup
- Conversion-focused CTAs
Content built for search + humans
Long-form, locally-relevant content that earns ranking AND books appointments. We write for both algorithms and Fort Lauderdale customers.
- Service-area landing pages
- “Best of Fort Lauderdale” guides
- FAQ & schema content
- Monthly blog cadence
- Topic cluster mapping
- AI-resistant E-E-A-T content
Technical SEO
The plumbing nobody sees, but every ranking site has. We make sure Google can crawl, render, and trust every page.
- Core Web Vitals optimization
- Mobile speed + UX
- XML sitemap + robots.txt
- Canonical tag cleanup
- HTTPS / security audit
- Index coverage monitoring
Authority & backlinks
Earned links from real Florida publications, chambers, and community sites, the kind that actually move rankings.
- Local PR & press placements
- Chamber & directory partnerships
- Digital PR campaigns
- Toxic link disavow
- Resource page outreach
- Competitor backlink reverse-eng
Specialized for the verticals that win in Fort Lauderdale.
We’ve ranked clients in private aviation, legal, home services, hospitality, healthcare, and ecommerce. Fort Lauderdale’s mix leans marine, aviation, tourism, and high-ticket professional work, and every vertical gets its own playbook.
Marine & Yachting
Brokerages, refit yards, crew and charter services
Private Aviation
The XO vertical: charter, jet cards, FBO services
Hospitality & Tourism
Hotels and restaurants riding the winter season
Legal
Built campaigns at Morgan & Morgan’s digital arm
Real Estate
Condo towers, waterfront listings, new development
Healthcare
Practices around Broward Health and Holy Cross
Financial Services
Advisors and lenders serving a wealth-heavy metro
B2B & Logistics
Port Everglades trade, suppliers, and services
Dated rankings. Published prices. Named clients.
XO: page 2 to the top 3 for “private jet”, then position 1.
XO grew out of Fort Lauderdale’s private-aviation scene, so this is a home-market result. Started October 2019. Within a few months, “private jet” moved from page 2 into the top 3. The engagement paused during COVID, when the term slid to position 7, and ran again from 2021 to 2023, when it reached position 1.
MBMI Metal Buildings, top-ranked for “Steel Buildings”
Donnie’s first national #1 ranking, taking MBMI from invisible to the top of Google for the most competitive terms in the steel-buildings category.
See what a top-3 ranking is worth to your Fort Lauderdale business.
Drag the sliders to match your business. We’ll show you the monthly revenue you’re leaving on the table by sitting on page 2.
Math: Monthly searches × est. local share × CTR uplift from rank 8 → 1 × your close rate × avg. job value. Example with the default sliders: 2,400 monthly searches, 25% close rate, $2,500 average job value.
Your numbers
Serving Fort Lauderdale from Boynton Beach.
Across Broward County.
Good At Marketing works from Boynton Beach, about 45 minutes north on I-95, and runs Fort Lauderdale accounts by video call, with on-site visits when they earn the drive. Coverage spans the county: downtown and Las Olas, the beach, the Marina Mile yards, and the suburbs from Wilton Manors and Oakland Park out to Plantation and Davie.
For nearby markets, see our SEO pages for Boynton Beach, Naples and Palm Beach Gardens. The South Florida page covers the region, and the Florida page lists every city we serve. Our guide on how much SEO costs for a small business covers pricing in detail.
Related: the Local SEO Index, how to choose an SEO company, our Boynton Beach digital marketing agency page and local SEO in the marketing glossary.
From audit to ranking, in 4 steps.
Free local audit
We analyze your site, your competitors, and your top Fort Lauderdale search terms, and tell you exactly what’s broken.
Custom strategy
You get a 90-day plan: keywords we’ll target, pages we’ll build, and the revenue model behind it.
Execution
Content, links, technical fixes, shipped every month, with weekly check-ins and a transparent dashboard.
Rankings + revenue
SEO timelines run in months, not weeks. Our two documented national examples took a few months (XO) and 12 to 16 months (MBMI), and we promise no ranking or traffic figure.
Trusted by Florida businesses (and one private jet company).
We began with GoodAtMarketing in October. Since January 1, we’ve seen a 100% increase in organic traffic from the previous roughly 180 days, 2k new leads up to 4k. We began in position 20+ for key terms like “Private Jet” and now are in position 3. Thanks to Donnie and his team’s high level of knowledge and passionate responsiveness with regard to technical SEO, link building, internal linking and content creation, we’ve doubled our revenue from these efforts.
Questions Fort Lauderdale business owners ask us.
What makes SEO in Fort Lauderdale more competitive than smaller Florida markets?
Which parts of Fort Lauderdale and Broward County do you cover?
Can you rank yachting and marine businesses?
Have you actually ranked a Fort Lauderdale company?
Is Good At Marketing located in Fort Lauderdale?
Does Fort Lauderdale’s seasonality change the strategy?
What does SEO cost for a Fort Lauderdale business?
Services that compound your SEO.
SEO services across Broward County and beyond.
Fort Lauderdale opens our Broward County coverage, anchored by the XO story. These are the neighboring cities and communities we serve.
Boynton Beach, FL 33436
9:00 AM – 5:00 PM ET
Get your free Fort Lauderdale SEO audit.
We’ll map your rankings against the agencies and aggregators already holding page one in Broward, and show you exactly where the gap is, in a 30-minute call with Donnie.